Positioning a new essential oils diffuser into an already saturated market seemed like a good stretch! Research, benchmarking, brainstorming and creativity took us to the new brand our customer wanted.
A brand where the versatility, design, portability and benefits of the product had to stick out through branding, digital channels and clear communication. And even more importantly, to fully represent our client. Thank you for believing in us.
Our multifaceted approach began with an in-depth branding exercise that defined the soul of Scenso, seamlessly aligning it with the product's core value of elevating everyday home experiences. We then devised a clear and targeted communications strategy, ensuring that the brand message would resonate across diverse platforms and reach the right audiences at the right time.
Digital presence was the next frontier, and we set out to create an intuitive and responsive e-commerce website that not only showcased the product but also made the buying process a breeze for customers. Our expert product photography further enriched the visual storytelling, capturing Scenso's essence in every shot. Complementing this was our comprehensive social media management and copywriting services, which engaged potential customers while maintaining a consistent brand voice across all channels.
